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The Secret Path to Trade Show & Conference Success
Conference attendees are often inundated with new and innovative ideas from speakers and breakout sessions. Not to mention the onslaught of goodies and giveaways they’re assaulted with as they move through the trade show floor. You can breathe new life into your trade show promotional campaign by following these tips and the savvy moves of companies that have figured out
Read More ...June 22, 2015 -
How to Build a Brand You Can Be Proud Of
Your brand is more than just the logo your team decides upon in a strategy meeting.
Your business’ brand is more than just the product line you manufacturer or sell.
It’s more than your services.
Building a brand you can be proud of depends upon much more. Let’s uncover the components that are involved in growing a successful brand that
Read More ...February 18, 2015 -
There’s a Big Return In Promotional Products
A lot of newcomers are making noise in the marketing industry, leaving small and large businesses alike to wonder – Is there is still a place for promotional products in my campaign? If you knew the kind return promotional products get, you’d never ask this question. Here are just some of the ways promotional products get a big return.
January 7, 2015 -
Your Competition Doesn’t Want You to Read This
Sure, social media is getting a lion’s share of marketers’ attention for its ability to generate interest and engage consumers. But, it’s not the only performer out there that deserves recognition.
December 22, 2014 -
5 Simple Tips to Brand Your Business
Promotional products are just one facet of a successful branding strategy; they are a simple, yet powerful way to brand your business, and they get results – but not in isolation.
November 12, 2014 -
At Last, the Secret to Promotional Products is Revealed
Part of a successful branding strategy involves creating a lasting impression with consumers. Do it right, and you can gain a competitive edge. Do it wrong, and you’re wasting money.
With promotional products, the same adage holds true. If you don’t take the time to create a compelling, memorable brand, the promotional products you choose won’t get the impact you
Read More ...October 29, 2014 -
The 3 Biggest Sins That’ll Make Your Customers Hate You
Maybe we’re being a little harsh. So, your customers probably won’t hate you for making some of the common promotional marketing mistakes we’re going to talk about here. But they’ll probably throw the promo item away.
Truthfully, which one is worse?
October 23, 2014 -
Why 1000s of Marketers are Choosing CustomUSB
Calendars, magnets, bags, wearables – these are just a few of the overused promotional products that promoters often turn to. There is one item, however, that thousands of marketers are using for its proven, repeat performance – that item is the customized USB flash drive.
When marketers, small businesses, or large corporations decide to create a custom flash drive,
Read More ...October 8, 2014 -
How to Get Through-the-Roof Trade Show Traffic
The main objective of hosting a trade show booth is to get your name out there, and turn prospects into clients; meanwhile, trade show attendees are faced with information overload from a slew of your competitors.
So, how do you get around the problem, grab attention, and ensure that your press kit ends up in the hands of your prospects?
Read More ...October 1, 2014 -
Drive Referrals With USBs
Think social media is the only way to spread the word about your brand? Sure, a social media strategy should comprise an arm of a comprehensive marketing plan. A solid lead-generating plan is a must, too.
But there’s an alternative tool you should consider that’s small in size, but gets big results. It’s the USB.
September 17, 2014
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